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Indiana University Health

Medicare Advantage Marketing Internship, Summer 2022

System Services
Date Posted
22 February, 2022
Schedule & Shift
Full Time
Day
Requisition Number
323787
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Medicare Advantage Marketing Internship, Summer 2022

This job posting is no longer active.

Job Description

Overview

Are you ready for an exciting and enriching experience, working alongside some of the brightest minds in healthcare? Indiana University Health is seeking a dedicated and enthusiastic marketing intern to join our team and further our vision of making Indiana one of the nation’s healthiest states.

The marketing organization at IU Health is comprised of many different teams and focus areas, including system and service line marketing, regional marketing, digital marketing, patient experience, research and analytics, destination services, social media, internal and corporate communications, public relations and more. This offers interns many unique opportunities to develop both personally and professionally.

Medicare Advantage is a part of IU Health Plans, the insurance partner to IU Health. We are tasked with providing accessible and affordable Medicare coverage to Hoosiers 65 and up. If you like to be part of solving complex marketing and communications problems and are interested in a career in marketing, this is the place for you. 

For the Medicare Advantage Marketing internship, we have multiple project opportunities, including:

- Campaign Planning: support the development of the Annual Enrollment Period (AEP) campaign – using learnings from the previous campaign and analyzing competitors

- Campaign Execution: support the creation and launch of campaign materials– materials will include digital (SEM, Social, Web, etc.) and traditional (Flyers, Newspaper, TV, etc.) marketing tactics

- Campaign Analysis: assist in identifying the effectiveness and impact of marketing tactics with tracking and analysis of AEP and New-to-Medicare multi-channel marketing campaigns.

The ideal candidate will have strong project management skills, the ability to communicate across levels and across functions, and will be self-driven towards marketing business objectives. This internship will provide experience coordinating marketing projects, stewarding brand standards, developing and overseeing the creative process, and analyzing data to adjust marketing campaigns.

The Medicare Advantage marketing internship is for the 2022 Summer semester. The internship begins in late-May or early-June, depending upon candidate availability, and runs through August, with the opportunity to extend into the Fall semester. The Medicare Advantage marketing office is located in downtown Indianapolis. Flexibility to work remotely may be available and will follow the expectations of the full-time marketing employees. Details will be shared during the interview process.

Sound like a match? Take the next step and apply to join the team that is united in leading the way, both today and in the future.

  • Requires current enrollment in a Bachelor's and/or Master's Degree Program
  • Majors may include: Journalism, Public Relations, Communications, Marketing, Advertising, Business Management, or similar
  • GPA of 3.2 or above on a 4.0 scale
  • Requires proficiency in Microsoft Office programs

 

Safeguarding our patients and each other is an important part of how we deliver the best care possible to the communities we serve. As a condition of employment, IU Health requires all new hires to receive various vaccinations, including the influenza and COVID-19 vaccines, barring an approved exemption. New hires will also be provided the option to submit proof of previous vaccination.

We are an equal opportunity employer and value diversity and inclusion at IU Health. IU Health does not discriminate on the basis of race, color, religion, sex, sexual orientation, age, disability, genetic information, veteran status, national origin, gender identity and/or expression, marital status or any other characteristic protected by federal, state or local law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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Indiana University Health is Indiana’s most comprehensive health system, with 16 hospitals and more than 34,000 team members serving Hoosiers across the state. Our partnership with the Indiana University School of Medicine gives our team members access to the very latest science and the very best training, advancing care for all. We’re looking for team members who share the things that matter most to us. People who are inspired by challenging and meaningful work for the good of every patient. People who are compassionate and serve with a purpose. People who aspire to excellence every day. People who are always ready to apply themselves.

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